The grind is undefeated
Elite sports performance training that builds faster, stronger, more durable athletes. Tested. Measured. Earned. Proof today, performance tomorrow.
- College & pro athletes developed
- 60+
- Years as player & coach
- 20+
- Athletes trained
- NFL·CFL·D1
- Personalized programming
- 1-on-1
College & pro athletes developed
Years as player & coach
Athletes trained
Personalized programming
What we train
Complete athletes, not just workouts
Every program is built on four pillars that translate directly to game-day performance and long-term health.
Speed & Power
Sprint mechanics, acceleration, and explosive change-of-direction work that shows up on game day.
Functional Strength
Progressive, athlete-safe strength training that builds real force without sacrificing mobility.
Durability Training
Prehab, recovery, and movement quality so athletes stay on the field, not the sideline.
Mental Toughness
A culture of accountability and grit that translates directly to competition.
The GLSP method
A proven process for real progress
No cookie-cutter routines. We measure, plan, coach, and re-test so every athlete keeps moving forward.
- 01
Assess
Every athlete starts with a full movement, speed, and strength screen. We establish your GLSP Performance Index so we know exactly where you stand.
- 02
Build the plan
We design a personalized, periodized program around your sport, position, season, and goals — functional strength, speed, power, and durability.
- 03
Grind with intent
Coached sessions push you with purpose. Every rep is measured, tracked, and progressed. The grind is undefeated.
- 04
Test & prove it
Regular benchmarking proves the work is paying off. Proof today, performance tomorrow.
Inside the grind
Every rep. Every athlete. Every age.
From youth first-timers to college-bound standouts, GOAT LIFE builds athletes with functional strength, speed, power, and durability. We put in the work — and we track what matters.
Follow the grind @goatlifesportsperformance
Coach · Trainer · Leader
Enrique Williams
Founder & Director · @coach_rique
A 20+ year player and coach, Coach Rique has developed 60+ college and pro athletes, including NFL, CFL, and Division I talent. He brings elite-level programming from the high school, collegiate, and professional ranks to every GOAT LIFE athlete.
Credentials
- Founder & Director — GOAT LIFE Sports Performance
- Former Director of Performance — Mary G. Montgomery HS (37–10 over 4 seasons, 2 region titles)
- High School Coach — St. Paul’s (5A State Champions, 13–0)
- Collegiate Coaching — UAB Football (strength staff & linebackers assistant)
- USA-W & NASM Sports Performance Certified
- B.S. Sports Management, University of South Alabama (2014)
Playing experience
- South Alabama — 3x All-Conference LB, all-time leader in tackles (344)
- Warsaw Eagles (Poland) — professional linebacker
- Lura Bulls (Norway) — 1st National Championship, 1st Team All-Star LB
Why GOAT LIFE
This Isn’t a Gym. It’s a Performance Department.
Most places count reps. We develop athletes with the same measured, individualized system used at the college and pro level.
Everything Is Measured
Every athlete gets a GLSP Performance Index and is tested, tracked, and progressed. Proof today, performance tomorrow.
Individualized, Not Generic
Programming is built around each athlete’s sport, position, season, and goals — even inside group sessions.
Proven at Every Level
60+ college and pro athletes developed, including NFL, CFL, and Division I talent, by a 20+ year player and coach.
Built to Keep You Available
Durability, recovery, and movement quality are trained on purpose so athletes stay on the field, not the sideline.
Programs
Find the right performance membership
Every athlete begins with a Performance Evaluation and is placed into the program that best matches their current season, goals, and development needs.
In-Season
Maintain Your Competitive Edge All Season
In-Season Game Ready Performance™
2 sessions / week · Athletes currently in season
- Activate
- Move Fast
- Stay Fresh
- Prepare
- Recover
- Restore
- Rebuild
- Reset
- 2 Performance Sessions Per Week
- Recovery & Mobility Programming
- Includes Recovery Guide
- Game Ready Nutrition Plan
Stay Strong. Stay Fast. Stay Available.
Reserve My SpotOff-Season · 2 Days
Build Before The Season Begins.
Performance Development™
2 sessions / week · Off-season athletes building their base
Build strength, speed, power, and movement quality while preparing for the next competitive season.
- Speed Development
- Strength Training
- Explosive Power
- Agility & Change of Direction
- Mobility & Durability
- Individual Development Plan
Off-Season · 3 Days
Maximize Your Athletic Potential
Performance Development™
3 sessions / week · Serious, committed off-season athletes
Maximize athletic potential through increased training frequency and accelerated development.
- Everything in the 2-Day plan
- Additional Weekly Performance Session
- Faster Progression
- Increased Coaching Volume
- Quarterly Performance Testing
- Performance Progress Reports
Build Momentum. Don’t Lose Your Edge.
6-Week Performance Accelerator™ · Unlimited Performance Sessions for 6 Weeks
Experience the full GLSP Performance Department for six weeks and set up long-term success — with a personalized membership recommendation at the end.
- Unlimited Group Performance Sessions
- Speed Development
- Strength & Power Training
- Mobility & Recovery
- Weekly Coaching Feedback
- Membership Recommendation
Fully Individualized
1-on-1 Performance Coaching
Private, individualized coaching built entirely around one athlete's goals, sport, and schedule.
2 Days / Week
Two private sessions each week, built entirely around your athlete.
Start 1-on-1 Coaching3 Days / Week
Three private sessions a week for faster, individualized progression.
Start 1-on-1 Coaching4 Days / Week
Maximum private coaching volume for elite, college-bound athletes.
Start 1-on-1 CoachingTraining Times
Monday – Friday
Not sure where to start?
Every athlete is different. Schedule an Athlete Performance Evaluation and we’ll recommend the membership that best fits your athlete’s age, sport, season, goals, and experience.
Book Your Performance EvaluationReal stories · Real results
The grind shows up on the field
Tested. Measured. Earned. These are real words from GOAT LIFE families.
“He ran a 4.9 before summer. Now he’s at 4.5 with a 31" vert — Tulane is watching. Huge growth.”
Parent of a High School Athlete
Football
“He ran a 4.8 last summer. Now he’s clocking 4.6 and turning heads — head coaches are pulling him aside, and the offers are rolling in.”
Parent of a High School Athlete
Football
“Seeing my son guard and rebound as a rising 8th grader on varsity was huge. And my daughter finally gained confidence in her knee again after an ACL injury.”
Parent of High School Athletes
Basketball
“My younger son has been faster than his older brother for years. After 8 sessions, the oldest improved his technique and strength and can now keep up.”
Parent of an 11-year-old Athlete
Multi-sport
GLSP Top 5 Leaderboard
Ranked by GLSP Performance Index™
- T-1
Willie Lofton
9th · Football / Soccer
10-yd split: 1.68s → 1.57s
79
Index
- T-1
RJ Moulds
8th · Football / Track — RB
Back squat est. 1RM: 283 lb
79
Index
- T-1
William Dodson
+119th · Basketball
Trap bar DL: 190 → 251 lb
79
Index
- T-4
Aiden Forrester
+712th · Football — OT
Bench est. 1RM: 245 → 302 lb
78
Index
- T-4
Taitum Burgess
9th · Basketball
Pro agility shuttle: 4.47
78
Index
FAQ
Questions, answered
We work with athletes from youth through college across every sport — football, soccer, basketball, track, volleyball, baseball, and more. Training is tailored to the athlete, not just the sport.
Yes. Every new athlete begins with an assessment session where we establish a GLSP Performance Index baseline and build the right plan. When you apply below, we will reach out to schedule it.
After your assessment we build a periodized program specific to your sport, position, season timing, and goals. Even group sessions are individually scaled.
Athletic shoes, comfortable training clothes, and a water bottle. We handle the rest — programming, equipment, and coaching.
Absolutely. Our Performance and Elite programs include benchmarking, measurables tracking, and recruiting guidance to help athletes get in front of college coaches.
Apply now
Claim your athlete's spot
Spots are limited to keep coaching personal. Tell us about your athlete and we'll build a plan to get them to the next level.
Free assessment
Every application starts with a movement screen and a GLSP Performance Index baseline.
Personal response
Coach Rique reviews every application and reaches out within one business day.
No commitment
Applying is free. We only recommend what actually fits your athlete.